Character Playbook

To provide an evidence-based solution for schools to begin conversations on why character education and positive relationships matter in middle school.

We achieve this mission by connecting local middle schools with the Character Playbook Curriculum, which provides evidence-based strategies to educate students on how to cultivate and maintain healthy relationships during their critical middle school years.

The Character Playbook is an innovative and evidence-based digital curriculum for middle school students. It's focused on positive character development and building healthy relationships.

The Character Playbook – Building Healthy Relationships curriculum is comprised of six modules covering key concepts around positive character development, social-emotional learning (SEL) and building healthy relationships.

The course allows students to engage with true-to-life scenarios, including bystander intervention strategies and positive relationship examples. The curriculum also provides an impact-driven way for local United Ways to partner with their local NFL teams while making a measurable impact in the community.

Interested in learning more? Click here.

Know a local middle school that could benefit from the Character Playbook curriculum?

Email Erica Louison at to find out more about potential partnership opportunities.

Character Playbook is made possible with the support of our partners.

  • United Way Worldwide
  • National Football League (NFL)
  • Washington Redskins Charitable Foundation
  • EverFi